The Original Condom Company wants to conquer America

18586 visites depuis le 20/07/2010. Article référencé dans la catégorie International. condom luxury market The Original Condom Company wants to conquer AmericaThe Original Condom, created in France for America In america, the use of condoms is first associated with its contraceptive properties, but also with the condom function as a barrier to sexually transmitted diseases (STD). 60% of the buyers are men. (Source ONUSIDA / UNAIDS / INPES). The buyers of condoms in usa come from every social background and are equally spread. Switching condom brand is very common so loyalty is very rare in the condom market. Brand switching can be linked to promotions, search of better comfort, novelty. A survey was conducted in 2008 in america. It shows that a large majority of adults in usa use condoms for safe sex. More than one third of the panel use condoms as a contraceptive device. The risk of STD motivates only 27% and the risk of HIV / AIDS only 10%.   In spite of the current crisis, the condom market in united states of america keeps increasing (by 2.8% in 2009), above all among young students (rise by 68% between 1998 and 2009). (Source : Nielsen). Today usa market sells over 612 million condoms per year (1.7 million condoms a day) to a 228 million potential adult consumers of condoms. (Source : Nielsen).   As mentioned before, condoms users in america are looking for novelty and they will soon discover a brand new product, the first luxury condoms, created specially for usa, The Original Condom, from Condom, France. This new product was created by 2 aristocrats from France.The Original Condom Company is located in Condom, a little town located in the south west of France. The condoms are available in 3 different formats: -       the unit -       the Pocket, a luxury box of 3 condoms, easy to put in your pocket or handbag, for you to be ready whatever the circumstances. -       The Regular, an elegant box inspired from the jewellery world, containing 6 condoms. The black and gold colors directly remind you of the fashion and trendy world that is so important in France. To discover the design and more, visit their website and buy one of their elegant products with this particular french touch.
Currently, these luxurious condoms are available for sale only in united states of america.america france luxury The Original Condom Company wants to conquer America Fashion launch in America : The Original Condom

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